Frequently, trends in the pet industry trickle down from trends in our everyday lives. For instance, as the popularity of a gluten-free diet grew among humans, the popularity of a grain-free diet grew among pets. Which begs the question… what is a grain-free diet for dogs and cats REALLY supposed to be?
A Healthier Alternative
Each recipe in Isle of Dogs’ nourish line was developed to support a healthy, beautiful life with simple, nutritious ingredients pet parents can recognize. Starting with muscle and organ meat to maximize protein, nourish is completely free of GMOs, animal meals, grains, corn, gluten, soy, potatoes, lentils, and artificial preservatives, flavors and colors; leaving room for the beneficial ingredients that matter including green-lipped mussels, dried kelp, dried chicory, and coconut oil. This is truly what grain-free is supposed to be. This perfect combination delivers a variety of vitamins, minerals, amino acids, healthy fats, antioxidants and enzymes to keep pets healthy, shiny and happy.
High Protein, Low Carb
Another reason customers may look for a grain-free diet is to help dogs who need extra protein but fewer carbs to thrive. Think: athletes or dogs with specific medical conditions. Helping them find a high-quality grain-free food is of utmost importance.
Gluten Free
It’s one of today’s hottest trends but what exactly is gluten free? A gluten free diet is a diet that strictly excludes gluten, a mixture of proteins found in wheat and related grains, including barley, rye, oat, and all their species and hybrids (such as spelt, kamut, and triticale). Interestingly, dog food marketed as gluten-free may not be grain-free because not all grains contain gluten. So it’s important to always read your labels…for dog owners who have extreme allergies to gluten, grain-free pet diets eliminate the risk of cross-contamination in the kitchen
And remember, when it comes to grain-free dog food not all brands are created equal! Avoid fillers and educate your customers so they choose the healthiest options available for their pets…like Isle of Dog’s nourish, of course.